Australia’s Wholesale Meat & Protein Marketplace
Stop chasing deals.Start executing them.
Source and sell wholesale beef, lamb, pork, poultry, seafood and smallgoods through one Australian B2B marketplace. Verified suppliers, approved buyers, clear pricing, and freight confirmed before you pay.
Every listing, structured the same way
Product, spec, storage, volume, origin and one clear price, so your team compares stock side by side instead of re-formatting quotes from six different suppliers.
| Product | Spec | Storage | Volume | Origin | Price |
|---|---|---|---|---|---|
| Beef Knuckle | AUS Grasfed A | Frozen | 12 pallets | QLD | $9.40/kg |
| Lamb Shoulder, Square Cut | Bone-in 4-way | Chilled | 640 cartons | VIC | $11.85/kg |
| Chicken Breast Fillet | Skinless 220g+ | Frozen | 8 pallets | NSW | $7.10/kg |
| Pork Belly, Boneless | Rind-on | Frozen | 420 cartons | SA | $10.25/kg |
| Banana Prawns | U10 Headless | Frozen | 3 pallets | NT | $18.60/kg |
Example listings for illustration. Live stock and pricing are visible to approved members inside the platform.
Every major protein, wholesale volumes
Cartons, pallets and bulk lots, chilled and frozen. Kangaroo, game, offal and pet food inputs are traded by arrangement.
Wholesale Beef
Primals, trim, manufacturing lines and portioned cuts
Wholesale Lamb
Carcase, primals, shoulders, legs and trim
Wholesale Pork
Primals, bellies, trim and manufacturing lines
Wholesale Chicken & Poultry
Breast, thigh, whole bird, MDM and portions
Wholesale Seafood
Frozen and chilled fish, prawns and shellfish
Wholesale Smallgoods & Processed
Smallgoods, value-added and further-processed lines
From listing to delivery in four steps
Suppliers list stock
Verified suppliers upload product, spec, storage, volume and base pricing: regular lines, excess or short-dated stock.
The platform prices it
Protein Link structures the listing and presents one clear buyer price, with its margin built in. Supplier base pricing is never shown to buyers.
Buyers order
Approved buyers browse, compare and place structured orders. Freight is quoted per shipment and confirmed before payment.
Payment & fulfilment
Orders are paid through the platform, documented automatically and coordinated with cold chain in mind.
For Suppliers
Your stock, in front of approved buyers, on your terms
- Base pricing is never shown to buyers. They only see the platform price
- Move excess and short-dated stock without disrupting existing channels
- Every order documented and paid through the platform
- Less back-and-forth: structured listings replace the phone runaround
For Buyers
Wholesale protein, sourced in one place
- Verified suppliers only: legitimate processors and wholesalers
- Clear product pricing, ex GST. Compare side by side
- Structured orders your team can track and audit
- Pay securely through the platform
A marketplace, not another wholesaler
Protein Link does not buy or hold stock. It is the trading layer between verified suppliers and approved buyers.
A wholesaler buys, holds and resells
A traditional wholesaler takes ownership of stock, sets its own resale price and sells from its own range.
Protein Link connects and structures
Suppliers keep ownership and list their own stock. Protein Link verifies both sides, presents one clear buyer price, and runs the order, payment and freight coordination.
More supply in one place
Buyers compare stock from many verified suppliers in one format instead of ringing round, and suppliers reach approved buyers without giving up their existing channels.
Try It Now
See how trading works before you apply
Try Protein Link with sample data, no signup required. Browse listings, make an offer and follow an order through freight and payment as a buyer, or list stock and answer offers as a supplier.
The demo uses fictional products, prices and businesses. Nothing is real, charged or sent to anyone.
Built like trading infrastructure, not a classifieds board
Approval-only access
Every supplier and buyer is reviewed before trading. No anonymous counterparties, no consumers.
Pricing discipline
Supplier base rates stay confidential. Buyers see one clear price per listing, and freight is confirmed per shipment before they pay.
Platform payments
Orders are paid through structured payment workflows, reducing counterparty risk on both sides.
Cold chain aware
Chilled and frozen handled properly. Storage state is part of every listing and every fulfilment plan.
Full audit trail
Specs, volumes, prices and documents recorded against every order for compliance and review.
A team behind the platform
Real people review applications, structure listings and coordinate fulfilment when deals need a hand.
Guides for buyers and suppliers
Plain answers to the questions procurement teams and suppliers ask most.
Common questions
What is Protein Link?
Protein Link is Australia's B2B wholesale protein marketplace. Verified suppliers list stock across beef, lamb, pork, chicken, seafood and specialty proteins, and approved buyers order it at one clear price per listing, instead of trading over phone calls, texts and spreadsheets.
Who can join Protein Link?
Australian businesses in the protein supply chain: processors, wholesalers, distributors, cold stores, foodservice groups, pet food manufacturers, exporters and brokers. Protein Link is strictly business-to-business; it is not open to consumers.
Does it cost anything to join?
No. Requesting access and verification are free, and there's no subscription required to get started. The platform's margin is built into the price buyers see.
How does pricing work?
Suppliers set their base price. The platform applies its margin to present one buyer price per listing, ex GST. Supplier base pricing is never shown to buyers. Freight is quoted separately for each shipment and confirmed before payment, and GST is added at checkout. All pricing is indicative until an order is confirmed.
Who handles freight?
The platform coordinates delivery through its carrier partner. Your cart shows a freight estimate; once a supplier accepts, freight for that shipment is quoted, including the platform's freight margin, and confirmed before you pay.
Buying or supplying? Apply in minutes
Verification is free. Tell us whether you buy, sell or both, and the team reviews every application by hand.